We monitor all activity in all advertising accounts, including advert views, engagements, clicks, conversions, traffic share (%) and all other stats.
We monitor user journeys, events, clicks, engagements, content read, products purchased, live chat engagement and forms filled.
We even look at CRM data to see what leads have qualified / converted, and which customers are becoming VIP lifetime customers.
…but consultancy is an end to end customer acquisition solution.
Our services all start with a review of where you are now, which presents the obvious way forward.
We will discuss your audience, campaign themes and types, and what PPC goals and subsequent metrics you intend for your business.
Your Quality Score depends on these keywords being relevant and aligned with the theme of your ad group.
We then look to monitor these throughout the campaign to ensure we’re keeping the successful ones, and updating any that might not be getting you the traffic you were hoping for.
Google Analytics will provide insights into:
No business should ever rely purely on a supplier. We equip businesses to manage the day to day running of PPC while we drive strategy, training and analysis.
- Overall business performance
- Work log from Spec
- Next steps
- Totals, traffic channels, social & activity
- Emailed into your inbox every day / week / month
- Tailored to your business; fully automated
- Keyword positions
- Monthly searches (& changes)
- Learnings from customer behaviour on Google
- Learn where converted leads were generated
- Bottom-line improvement; not just clicks or form fills
- Generate more of your best customers, not your worst
Give us a call or fill out the form to get in touch with us for a chat. We aim to respond within 1 working day.